{"id":3830,"date":"2007-05-25T13:07:15","date_gmt":"2007-05-25T11:07:15","guid":{"rendered":"https:\/\/www.dfh-ufa.org\/fr\/prix-marketing-de-lufa-2007"},"modified":"2019-02-28T15:33:55","modified_gmt":"2019-02-28T14:33:55","slug":"prix-marketing-de-lufa-2007","status":"publish","type":"post","link":"https:\/\/www.dfh-ufa.org\/fr\/communiquesdepresse\/prix-marketing-de-lufa-2007","title":{"rendered":"Prix Marketing de l&rsquo;UFA 2007"},"content":{"rendered":"<div class=\"teaser-text\">\n<p><a href=\"https:\/\/www.dfh-ufa.org\/app\/uploads\/2019\/02\/dfh-ufa_marketing_20007_05.jpg\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-15041\" src=\"https:\/\/www.dfh-ufa.org\/app\/uploads\/2019\/02\/dfh-ufa_marketing_20007_05.jpg\" alt=\"\" width=\"600\" height=\"450\" srcset=\"https:\/\/www.dfh-ufa.org\/app\/uploads\/2019\/02\/dfh-ufa_marketing_20007_05.jpg 800w, https:\/\/www.dfh-ufa.org\/app\/uploads\/2019\/02\/dfh-ufa_marketing_20007_05-250x188.jpg 250w, https:\/\/www.dfh-ufa.org\/app\/uploads\/2019\/02\/dfh-ufa_marketing_20007_05-768x576.jpg 768w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><\/p>\n<p>Prix Marketing UFA pour la coop\u00e9ration \u00ab T\u00fcbAix \u00bb, Prix sp\u00e9cial du Jury d\u00e9cern\u00e9 \u00e0 un projet d\u2019\u00e9tudiants<\/p>\n<\/div>\n<p><span style=\"color: #000000;\">Pour la deuxi\u00e8me ann\u00e9e cons\u00e9cutive, l\u2019Universit\u00e9 franco-allemande (UFA) a d\u00e9cern\u00e9 un Prix Marketing aux programmes soutenus sous son \u00e9gide. Parmi les candidatures envoy\u00e9es, le jury compos\u00e9 d\u2019\u00e9valuateurs externes fran\u00e7ais et allemands \u2013 journalistes, professionnels du marketing et de la communication ainsi que repr\u00e9sentants des \u00e9tudiants \u2013 a retenu l\u2019Universit\u00e9 de Provence\/Aix-Marseille 1 et la Eberhard Karls Universit\u00e4t T\u00fcbingen, proposant un cursus binational en Histoire. Cette coop\u00e9ration a su convaincre le jury gr\u00e2ce \u00e0 sa strat\u00e9gie de marketing commune et particuli\u00e8rement professionnelle. Sous le nom de \u00ab T\u00fcbAix \u00bb, le cursus a d\u00e9j\u00e0 atteint une grande notori\u00e9t\u00e9 dans les deux pays. Ce prix dot\u00e9 de 2000 euros a \u00e9t\u00e9 remis dans le cadre de la r\u00e9union des responsables de programmes et experts de l\u2019UFA qui s&rsquo;est d\u00e9roul\u00e9e \u00e0 Dresde le 25 mai 2007. <\/span><br \/>\n<span style=\"color: #000000;\">Le prix sp\u00e9cial du jury a \u00e9t\u00e9 remis au groupe d\u2019\u00e9tudiants AGELIS (Association des Gestionnaires et des Logisticiens de l&rsquo;ISFATES\/DFHI) de l\u2019Universit\u00e9 Paul Verlaine Metz et de la Hochschule f\u00fcr Technik und Wirtschaft de la Sarre. Cette association d\u2019\u00e9tudiants est responsable de l\u2019organisation des visites dans les lyc\u00e9es et des participations \u00e0 des salons de l\u2019\u00e9tudiant afin de communiquer directement avec les lyc\u00e9ens et d\u2019y promouvoir leur cursus binational.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Prix Marketing UFA pour la coop\u00e9ration \u00ab T\u00fcbAix \u00bb, Prix sp\u00e9cial du Jury d\u00e9cern\u00e9 \u00e0 un projet d\u2019\u00e9tudiants<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"inline_featured_image":false},"categories":[109],"tags":[],"acf":[],"_links":{"self":[{"href":"https:\/\/www.dfh-ufa.org\/fr\/wp-json\/wp\/v2\/posts\/3830"}],"collection":[{"href":"https:\/\/www.dfh-ufa.org\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dfh-ufa.org\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dfh-ufa.org\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dfh-ufa.org\/fr\/wp-json\/wp\/v2\/comments?post=3830"}],"version-history":[{"count":3,"href":"https:\/\/www.dfh-ufa.org\/fr\/wp-json\/wp\/v2\/posts\/3830\/revisions"}],"predecessor-version":[{"id":15044,"href":"https:\/\/www.dfh-ufa.org\/fr\/wp-json\/wp\/v2\/posts\/3830\/revisions\/15044"}],"wp:attachment":[{"href":"https:\/\/www.dfh-ufa.org\/fr\/wp-json\/wp\/v2\/media?parent=3830"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dfh-ufa.org\/fr\/wp-json\/wp\/v2\/categories?post=3830"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dfh-ufa.org\/fr\/wp-json\/wp\/v2\/tags?post=3830"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}